An Event Planning Checklist to Help You Breathe Easy Planning an event can either be someone’s nightmare or greatest dream. So much... View Article
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Revitalize your brand and woo new franchisees with a few corporate event planning strategies. Our Communication Strategist, Cheever Griffin, covers... View Article
Tracking the effectiveness of live events has historically lived in a gray area. You can check the metrics of a post-event survey, read a review online, or see how many leads have come through, but none of these can fully measure efficacy without a clear picture of the live attendee experience.