Why Your Next Event Should Be Gamified and How to Do It Right

Alex Nuttall

From company conferences to brand-sponsored social events and more, event gamification has quickly gone from fad to good business sense. However, it takes more planning and personalization to pull it off than some companies might realize. In this article, Alex breaks down the biggest benefits of gamification, and offers a few tips on how to apply it successfully to your next event or communication campaign.