I recently journeyed to the 2018 Seattle Interactive Conference (SIC), where there was a lot to soak in. My fellow Kindler and I were drawn to SIC to interact and engage with leaders who share values we strive to meet at Kindle every day: a commitment to excellence, curiosity and respect for all. SIC is a two-day conference where creativity, technology, business and culture converge, and it didn’t disappoint.
How do you keep your creative edge sharp? Maybe you take a creative writing class or attend a marketing seminar. Maybe you find unique ways to give back to your community or attend talks by motivational speakers. The answer for Kindle, and many other Chicago creatives, is all the above and more. Luckily, there is one week each year that we can experience it all at once—Chicago Ideas Week.
Good communication doesn't happen at events only — it happens in the weeks before, during, and in the months after. Find out more about how you can personalize that communication, and how AI can help, from our Digital Strategist Alex Nuttall.
In a 2014 survey, more than 78 percent of Millennials said they prefer spending their money on experiences over material things. But these days, technology has us so glued to our phones, constantly connected to virtual conversations or Instagramming our breakfasts, that we rarely find the chance to truly connect or have meaningful real-world interactions with other people.
Alyssa Lencioni, Digital Executive Producer, reflects on her Remote Year.
Tracking the effectiveness of live events has historically lived in a gray area. You can check the metrics of a post-event survey, read a review online, or see how many leads have come through, but none of these can fully measure efficacy without a clear picture of the live attendee experience.
And everyone at Kindle wanted to include YOU in the fun! Check out our very own mannequin challenge video, with a special festive twist. Happy Holidays from everyone on our team. We can’t wait to see what 2017 brings!
Kindle has named Pam Morgan and Alex Nuttall as our first-ever Associate Partners. Pam has been with Kindle from the company’s start, most recently as Executive Producer and Director, Digital Practice.
In the 20 years that Kindle has partnered with McDonald’s to produce their biennial Worldwide Convention, we’ve helped them get down to business in some truly transformative ways.
SXSW is THE conference to attend for all things interactive, so each year Kindle makes it a point to send some of our people to absorb, explore and get inspired – then bring back what they’ve discovered to our teams and clients.