In a 2014 survey, more than 78 percent of Millennials said they prefer spending their money on experiences over material things. But these days, technology has us so glued to our phones, constantly connected to virtual conversations or Instagramming our breakfasts, that we rarely find the chance to truly connect or have meaningful real-world interactions with other people.
Alyssa Lencioni, Digital Executive Producer, reflects on her Remote Year.
Tracking the effectiveness of live events has historically lived in a gray area. You can check the metrics of a post-event survey, read a review online, or see how many leads have come through, but none of these can fully measure efficacy without a clear picture of the live attendee experience.
And everyone at Kindle wanted to include YOU in the fun! Check out our very own mannequin challenge video, with a special festive twist. Happy Holidays from everyone on our team. We can’t wait to see what 2017 brings!
Kindle has named Pam Morgan and Alex Nuttall as our first-ever Associate Partners. Pam has been with Kindle from the company’s start, most recently as Executive Producer and Director, Digital Practice.
In the 20 years that Kindle has partnered with McDonald’s to produce their biennial Worldwide Convention, we’ve helped them get down to business in some truly transformative ways.
SXSW is THE conference to attend for all things interactive, so each year Kindle makes it a point to send some of our people to absorb, explore and get inspired – then bring back what they’ve discovered to our teams and clients.
Looking back on 2014 and into 2015, there were a number of technology trends in the event business that will likely have a large influence on the attendee meeting experience in 2015 and beyond. Let’s take a quick look at a couple of the hot topics going forward!
Although the real reward for collaborating with longstanding clients like McDonald’s is the work we create and the relationships we foster, it’s always nice when that work is recognized.
The Story Conference has been taking place in Chicago for six years now, but somehow we at Kindle only discovered it this year. And boy, are we glad we did!